BlogBurst - pushes out your blog posts all over the place. Just now starting to look at it to see if it is worth signing up or not.
OnlyWire - shares your bookmarks all over the place. still looking to know what it does.
I've read a ton of this type of stuff: CopyNProfit. Some of the stuff is real, but I'm skeptical about the numbers. They could be real, but why are their so many sites wanting to teach me how to make $30,000 a day with a web-site that will cost me nothing or next to nothing? I don't buy altruism. Besides, if the person was being altruistic they would simply post the material on a blog. So it is clear they want to make money selling the course. But it leaves open the very real question - is this stuff real? There is too much evidence that building a business is not as easy as these courses suggest. However, the essential ideas with in these courses is valuable, just don't expect to start earning $30,000 a day in 48 hours. I wish.
Another example: $2077 In 8 Days Online With ZERO Computer Skills??
How about some sales pages:
A few things strike me about this - all the sales pages come from essentially the same recipe. Funny thing about them - they work!?!? Seriously. I'm dumbfounded by it. They are very specifically designed and deliver their message very well. Think nobody 'legit' does the same thing? Go take a look:
All of these are sales pages. The difference is that they look different but all the essential elements are present. Customer testimonials, claims of how the product will benefit the customer, encouragement to act now. Finally a product guarantee. It is all there. The only difference is that they don't follow the template the internet marketers are using. Which is better? Depends on who you are marketing to. The IM stuff sets off alarm bells for me. I'm comfortable with the other three because I see that stuff all the time. So familiarity is important. If you make your sales material look too different you might scare away some of you customers.
I will grant that being a really deep level geek is in some ways a disadvantage in this stuff. I really don't get people. Advertising doesn't work too well with me. I tend to ignore it. There are a few things I like, but I tend to be very slow to buy stuff. I make few impulse buys. Doesn't everybody work that way? Which is another aspect of this stuff I have struggled with - I'm not a good model for my customers. I fall outside the bell curve. Most people don't ride motorcycles, go off and become independent consultants, or do just about everything else in such an independent manner. Marketers would not do what they are doing if they were not getting the results they were after.
If you really want to build a business go read The E Myth. His message is all about scaling out your business. Document your processes, hire people to execute those processes and then optimize the processes to improve results. Know that material leaves you with three gaps that you'll need to fill: law, money and marketing/advertising. the first two you should outsource - go find an attorney and an accountant and create a relationship with them so they'll be available when and if you need their services. You might need a book keeper on a more regular basis and only use the accountant a few times a year when you need more strategic advise.
Marketing and advertising are as important to your business as your genius product idea. I'm still trying to figure this stuff out. I have one formula that works great working as a consultant. I am nearing the completion of writing a book about this and plan to sell it as an e-book to learn how to do the marketing thing. I wonder how the differences between what I am offering and what those other courses offer will affect the attractiveness of my book? I'm not promising anybody that they will earn $30,000 a day. It will take a bit more than 48 hours of work. But what I'm doing is realistic, I do it everyday. It is work. That might actually be a real turn off for people looking for easy answers to their problems. We'll see.